PLATINUM PRIVACY POLICY

Effective Date: February 10, 2025
Last Updated: February 11, 2025

Platinum Property Management (“Platinum,” “we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy outlines how we collect, use, disclose, and safeguard your personal information when you interact with our services, including our website https://platinumpropertieswi.com (the “Website”). By accessing or using our services, you agree to the terms of this Privacy Policy. If you do not agree, please refrain from using our services.

1. Information We Collect

We collect information that identifies, relates to, describes, or is reasonably capable of being associated with you (“Personal Information”). Personal Information does not include publicly available information from government records or deidentified or aggregated consumer information.

A. Categories of Personal Information Collected

Identifiers: Name, alias, postal address, unique personal identifier, online identifier, IP address, email address, account name, driver’s license number, or other similar identifiers.
Personal Information Categories Listed in the California Customer Records Statute: Name, signature, Social Security number, physical characteristics or description, address, telephone number, driver’s license or state identification card number, insurance policy number, employment history, bank account details (for billing purposes), or other financial information.
Protected Classification Characteristics: Age (40 years or older), race, ancestry, national origin, citizenship, marital status, medical condition, disability, gender identity, sexual orientation, veteran or military status.
Commercial Information: Records of products or services purchased, obtained, or considered.
Internet Activity: Browsing history, search history, interactions with our website or advertisements.
Geolocation Data: Physical location or movements based on IP addresses.
Sensory Data: Audio, electronic, visual, or similar information, including security footage (where applicable).
Professional or Employment-Related Information: Job history, application details, or past rental history.
Inferences Drawn from Personal Information: Profile reflecting preferences, characteristics, behavior, and attitudes.

B. Sources of Personal Information

We collect Personal Information from the following sources:

Directly from you: Information you provide when applying for tenancy, using our services, or communicating with us.
Automatically collected: Data from your interactions with our website and digital properties.
From third parties: Information from service providers, business partners, and public records.

2. How We Use Your Information

We may use your Personal Information for one or more of the following purposes:

To provide and manage our services: Including property management, leasing, tenant screening, maintenance requests, and communications.
For marketing and advertising: Sending you promotions, updates, and offers relevant to our services.
For security and fraud prevention: Protecting our properties, enforcing our policies, and preventing unauthorized access.
To comply with legal obligations: Including tax, regulatory, and law enforcement requirements.
For business development: Improving our services, website, and customer experiences.

We do not sell your personal information.

3. Sharing Your Information

We may disclose Personal Information in the following instances:

With service providers and vendors: Including payment processors, property maintenance vendors, and analytics providers.
For legal and compliance purposes: If required by law, court orders, or to enforce our agreements.
During business transfers: If we undergo a merger, acquisition, or sale of assets.

All third parties are contractually required to protect your information and use it only for authorized purposes.

4. Data Retention

We retain Personal Information for as long as necessary to:

Provide services and maintain accurate records.
Comply with legal and regulatory requirements.
Resolve disputes and enforce agreements.

Inactive account data may be deleted after 2 years, except where retention is legally required.

5. Your Rights and Choices

Depending on your location, you may have the following rights:

Access and correction: Request a copy of or correction to your personal information.
Deletion: Request deletion of your personal information, subject to legal exceptions.
Opt-out of marketing communications: Unsubscribe via the link in emails or contact us at info@platinumpropertieswi.com.
Restrict data processing: Limit how we use your information for certain purposes.

To exercise your rights, contact info@platinumpropertieswi.com.

6. Cookies and Tracking Technologies

We use cookies and tracking technologies to:

Improve website functionality.
Analyze site traffic.
Serve targeted advertisements.

You can manage cookie settings through your browser or opt out of targeted ads via the Digital Advertising Alliance.

7. Security Measures

We implement industry-standard security measures to protect your data, including:

Encryption protocols.
Access controls and authentication.
Regular security audits.

However, no system is 100% secure. We encourage you to take precautions when sharing personal information online.

8. Children’s Privacy

Our services are not intended for individuals under 13 years old. If we become aware that we have collected personal information from a child, we will delete it immediately.

9. Third-Party Links

Our website may contain links to third-party sites. We are not responsible for their privacy practices and encourage you to review their policies.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes take effect upon posting. We encourage you to review this policy periodically.

11. Text Messaging (SMS)

If you opt in, we collect your mobile number and your consent record to send you text messages about your inquiry, showings and appointments, maintenance, and account or service updates. We do not sell, rent, or share mobile phone numbers or text-message opt-in and consent information with third parties or affiliates for their marketing or promotional purposes. You can opt out at any time by replying STOP.

12. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us at:

Platinum Property Management
1424 Schofield Avenue, Suite 100
Schofield, WI 54476
Email: info@platinumpropertieswi.com
Phone: 1-715-316-9199

13. Messaging Privacy Policy

This Messaging Privacy Policy explains how Platinum Property Management LLC collects and uses information about you in relation to its text message program (the “Messaging Service”). We use SimpleVoIP to provide the Messaging Service to you. For the purposes of the Messaging Service, SimpleVoIP acts as our service provider and data processor of your information.

A. Collection of Information

We collect various information on our behalf from and about you, including information you directly provide when you use the Messaging Service. For example, we collect the phone number you provided when signing up for the Messaging Service. When you send messages via the Messaging Service, we will also collect your messaging history and any information included in those messages.

B. Use of Information

We use your information to deliver, analyze, maintain and support the Messaging Service. We may also use your information to enhance the Messaging Service features and customize and personalize your experiences on the Messaging Service.

C. Sharing of Information

We may share, transfer, or disclose your information, if you consent to us doing so, as well as in the following circumstances:

Service Providers. We may share your information with third parties to help us provide the Messaging Service to you.

Legal Requirement and Protection of SimpleVoIP and Others. We may disclose your information as we believe such disclosure is necessary or appropriate to: (i) comply with applicable law and legal processes; (ii) respond to requests from public and government authorities, including public and government authorities outside your country of residence; (iii) enforce a contract with us; (iv) protect our rights, privacy, safety, or property, and/or that of our affiliates, you or others; and (v) allow us to pursue available remedies or limit the damages that we may sustain.

D. Protection of Information

We take a variety of physical, technical, administrative, and organizational security measures based on the sensitivity of the information we collect to protect your information against accidental or unlawful destruction or accidental loss, alteration, unauthorized disclosure or access. Unfortunately, no online activity can be guaranteed to be 100% secure. While we strive to protect your information against unauthorized use or disclosure, we cannot ensure or warrant the security of any information you provide. We do not accept liability for unintentional disclosure.

E. Do Not Share Statement

Mobile information will not be shared, sold, rented, or disclosed to third parties, except as required by law or necessary to provide the requested services.

F. Retention of Information

We retain your information for as long as you participate in the Messaging Service or as needed to comply with applicable legal obligations. We will also retain and use your information as necessary to resolve disputes, protect us and our customers, and enforce our agreements.

G. Choices and Controls

Consent to receive automated text messages is not a condition of any purchase. Message and data rates may apply. Message frequency may vary. Reply STOP to unsubscribe. Reply HELP for help. You can opt-out of receiving further commercial text messages via the Messaging Service by responding to any of our text messages with any of the following replies: STOP, or OPTOUT. For additional opt-out information, please review our Terms.

H. Customer Care

If you are experiencing any problems with the Messaging Service, please email jill@platinumpropertieswi.com

By signing up to receive text messages from us, you also agree to our main Privacy Policy.